Many People Confuse These Things, but Knowing the Difference Really Matters 😄

product transparency: Should shoppers judge a product by the size of its container, or by the actual quantity printed on the label?

The Pepper Shaker Dilemma

The dispute centered on allegations that McCormick had reduced the amount of black pepper in some of its containers while keeping packaging that could appear similar in size to shoppers.

According to the claims described in the dispute, older containers held approximately eight ounces of pepper, while newer versions contained around six ounces. That represents a reduction of roughly 25 percent in the quantity of product.

Watkins argued that the design of McCormick’s containers